XOXO TROJAN

#TrustYourself

 

ABout XOXO TROJAN

XOXO™ by Trojan™ wants to establish a distinct voice in the condom category that is intelligent, alluring, sophisticated, authentic, personal, inspiring, self-assured and confident. LEARN MORE ABOUT XOXO TROJAN

 


 

OPTION 1

Influencers will post flat lays and photos of their bag and what they carry in it. XOXO™ Condoms by Trojan™ will be featured amongst the bag’s contents. Posts are to first and foremost feel relatable and authentic to the voice of the influencer and their audience.

Additional creative direction considerations may include: Summer Beauty, Travel Essentials, Back-to-Campus

 

CAMPAIGN DETAILS

PLATFORMS: Instagram + Facebook + Twitter (photo and/or video)

COMPENSATION: Dependent upon participation

NUMBER OF REQUIRED POSTS: 

  • 1x Instagram Post + 1x FB Share and 1x Twitter Share 

 

CAMPAIGN DATES: July 1 - August 31, 2017 

 


  

OPTION 2

You will be asked to re-post 2 high-quality, branded videos to help spread awareness around the XOXO campaign! You will be supplied all video content in advance. 

CAMPAIGN DETAILS

PLATFORMS: Instagram + Facebook + Twitter

FORMAT: Re-post

COMPENSATION: Dependent upon participation

NUMBER OF REQUIRED POSTS:

2 IG Video posts

2 Facebook Shares

2 Twitter Shares

 

CAMPAIGN DATES: June 26th - July 31st, 2017

 

 
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Additional Details

CONTENT USAGE RIGHTS: Standard Social + Paid Social

CREATIVE: Inspire confidence! Content guidelines will be provided.

CAPTION: TBD

REQUIRED: Brand handle and hashtag will be required as well as the required FTC language

LINK IN BIO: to remain for 24 hours

MESSAGING: Inspire confidence! Content guidelines will be provided.

OTHER REQUIREMENTS: ALL IMAGES AND CAPTIONS MUST BE PRE-APPROVED BY BRAND BEFORE POSTING GOES LIVE.

 

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Eligibility

MINIMUM FANS: 15,000 followers on Instagram

TYPE OF CREATOR: Lifestyle, fashion and travel influencers. Repost sites focused on sexual wellness, love and relationships.